Marketing

Kudler exquisite Foods and Marketing University of Phoenix March 7, 2011 Introduction Kudler beauteous Foods is a specialty sustenance stock certificate primarily dictated in the San Diego bea of California. Kudler Fine Foods offers a variety of oven broil good products, new-made produce, accented meat and sea victuals, and has a wide variety of wine and liquor. They whitethorn have a lot to offer, but how would they let costumers fuck? How would they know if these things are what customers would be interested in? They would do this through market seek. This paper will show why marketing research is so important to the education of Kudler Fine Foods, where the family could fall in themselves by doing additional research and by using hawkish intelligence. Importance of Research Marketing research is formation a bother or opportunity, collecting information, analyzing that information and making a decision. This is basically stating that a company essentia ls to secernate the problem that they are having or the opportunity that they may be facing. whence the company needs to collect data from their consumers or viable consumers and then analyze this information. Once this information is study the company can make a decision and possess deed on their problem or opportunity. Kudler Fine Foods strand proscribed that marketing research is very important in the development of their company. First the company needed to know if there was blush a need for a specialty food store in their location. In order to find this out they would need to have taken surveys or asked people if they would be in all likelihood to shop at this fiber of store. In instantlys society being rosy-cheeked and eating gratifying and healthy food is a big thing, especially in California. So the fact that Kulder Fine Foods offers fresh produce, fresh meat, and fresh seafood would real draw in customers. The founder of the company Kathy Kudler spy that this type of store was needed in their area ! because she herself was flavor for a store just like this one...If you want to function a full essay, order it on our website: OrderEssay.net

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